Part two gets practical. If the relationship is not working, what do you actually do about it?
Matt and Meeky move from recognizing a bad agency fit to handling it. How to address problems mid-engagement before they calcify. What questions to ask a current or prospective agency. How to define success in the first 90 days around numbers, not deliverables. And how to weigh the real, often hidden, cost of switching against the cost of staying.
The point is not to fire your agency. The point is to stop drifting, get honest about fit, and make a clear decision either way.
🍺 Featured Drinks: Meeky: Andygator (Abita Brewing Company) | Matt: Palisade Peach Wheat (Breckenridge Brewery)
💡 WHAT WE COVER:
✅ How to raise problems mid-engagement before they become reasons to leave
✅ The questions to ask an agency, including the one most brands never ask
✅ Why you should define success in the first 90 days with numbers, not deliverable lists
✅ The hidden costs of switching agencies that brands underestimate
✅ How to weigh the cost of staying against the cost of leaving
✅ What a healthy reset looks like when the relationship is worth saving
🔑 KEY TAKEAWAYS:
• Most fixable agency problems are fixable only if you raise them early and directly
• “What do you need from us?” is the question that separates a partner from a vendor
• Success in the first 90 days should be defined by outcomes and numbers, not a checklist of deliverables
• Switching agencies carries real hidden costs: ramp time, lost context, and momentum you have to rebuild
• Staying in a broken engagement also has a cost, and it usually compounds quietly
• The goal is a clear decision, fix it or leave it, not endless drift
🔗 LINKS & RESOURCES:
Boozy Browsing: https://www.boozybrowsing.com/
Submit your site for a free 3E audit: https://boozybrowsing.com#submit
Matt Dorman on LinkedIn: https://www.linkedin.com/in/matthewdorman/
Meeky Hwang on LinkedIn: https://www.linkedin.com/in/meekyhwang
Full episode playlist: https://www.youtube.com/playlist?list=PLY0olkZyu52_N6UPh9c0PXRGDm_I0lF3F
Part 1: https://youtu.be/b86-yDkittI
🎯 Want us to look under the hood of your site? Submit at https://boozybrowsing.com#submit
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